AI Insights · Timothy · July 2025
Top 5 Personal Finance Apps Performance in Egypt Q2 2025
Explore the performance of leading personal finance apps in Egypt during Q2 2025, including trends in downloads, revenue, and active users.
In the second quarter of 2025, personal finance apps gained traction in Egypt with varied performance across the top five applications. According to Sensor Tower data, these apps exhibited distinct trends in downloads, revenue, and active users.
Saving Money - Budget Expense from ATH Software saw its weekly downloads peak at 9.4K in the week of April 21, before declining to 1K by the end of June. Active users initially increased, reaching over 10K in early June, maintaining a steady presence throughout the quarter.
Cash Book- daily expenses, published by ANKIT SARAF, experienced a consistent flow of downloads, culminating at 1.9K in the last week of June. Active users remained robust, fluctuating around 25K to 30K, with a notable rise to 27.6K at the quarter's end.
دفتر الحسابات by Abdullah Abdulrahman showed steady weekly downloads, peaking at 1K in late June. Revenue varied, with a high of $23 in the first week of June. Active users saw a gradual increase, ending at approximately 11.8K.
Wallet: Budget Expense Tracker from BudgetBakers recorded a consistent revenue flow, peaking at $151 in late April. Downloads remained stable, with a slight rise to 1.3K in mid-May. The app's active users hovered around 12K to 14K, with minor fluctuations.
Lastly, Money Tracker-Expense & Budget by Horoscope365 saw a moderate increase in weekly downloads, reaching 960 by the end of June. Revenue showed variability, with a peak of $58 in late June, while active users maintained a steady range between 4K and 5K.
For more detailed insights and data, visit Sensor Tower's platform.
